Social networking is a great way to increase traffic and sales. The first step is to establish an online presence.
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Create Your Social Media Accounts
Create an account on Facebook, LinkedIn, Twitter and Pinterest. These are some of the most popular social media sites and they give you the opportunity to share content with millions of people around the world.
Facebook is the largest social network with over 1 billion users worldwide. If you haven’t already created an account on Facebook, it’s time to start! Once you create your account, create a business page for your company. This will allow your customers to connect with you through their own personal profiles as well as viewing your business information in one place.
Twitter is another great way to connect with potential clients and establish yourself as an authority in your industry. If you don’t already have a Twitter account, sign up for one today! You can also use hashtags (i.e., #webdesign) to help others find your content more easily through search engines such as Google and Bing
Once you have established an online presence, it’s time to start connecting with people through social media. Join groups relevant to your industry and engage with others who share your interests or goals. Interacting with others in these groups allows you to build relationships with them, which will help establish trust with potential customers when they visit your website.
Share interesting content from other sources through your own profile page or blog posts so that others can learn about what is happening in your industry or niche market space. This will help build trust between you and potential clients by offering up information that isn’t available elsewhere online or in print publications or newsletters.
Another way to increase traffic from social networking sites is by participating in link sharing programs. There are many free programs available such as AddThis that allow users to share content across multiple platforms including Facebook, Twitter and LinkedIn. These programs also provide statistics regarding how many times your links have been shared along with other information about their users’ demographics such as location, age and gender. This type of information can be helpful when deciding which social media sites are most effective for advertising purposes based on your target audience’s demographics.
Participate and Comment
Find groups and communities for your niche in the social media sites that you registered for. Then start commenting and participating in those communities. If possible try making your own post to share new ideas and points.
Don’t forget to make a profile that includes updated information about you with a link to your website.
