When you first start thinking about building a website and/or selling a product online, one of the most often heard pieces of advice is this: pick a niche.
Those in the know tell those who are learning to choose a specific subject to focus on and to center the website around it. To be sure, the stricter your niche, the better able you will be to generate targeted traffic to your website. Of course, even with a wide niche, there are several methods to generate targeted traffic to your website.
Generate Targeted Traffic
Here are a few hints to help you get started:
1. Ads. Purchasing ads through programs like Google AdWords is a great way to generate targeted traffic. Simply place your ads on the websites that would best act as a lead in to your own website and wait for the traffic to start flowing!
Often when you sign up for the Google Business services you will receive a free twenty five dollar certificate to get you started with the AdWords program. There are other advertising programs available, but Google Ads get the most traffic.
2. SEO. Search Engine Optimization is another way to generate targeted traffic to your website. This is done through by enhancing your website’s copy to highlight certain keywords and key phrases. There are plenty of sources on the internet to help you find the keywords and key phrases that are most popular when it comes to your website’s niche. Visit these websites and then add content to your website that highlights those keywords and key phrases. This will help your site place more prominently in the search engine rankings.
One very important tip when dealing with SEO: Don’t rely on SEO and high ranking for all of your targeted traffic. Instead you should have several different consistent methods to help you generate targeted traffic.
3. Article Marketing. Many people choose to write short articles and submit them to article directories. These articles focus on the same niche as your website and often serve as a sort of “sales page” to point readers to the website itself and encourage the visitors to click on your ads and buy your products. The more article directories you submit articles to, the more targeted traffic you will generate for your website.
These are just three tips to help you generate targeted traffic to your website (or the websites of your clients). Some simple research will help you figure out more ways to generate targeted traffic for your website’s niche or the products that you are selling.
Before long you’ll be an expert in targeted traffic for a website!